HERMES

According to Greek mythology, Hermes was the messenger of Gods. We believe it’s an appropriate name for a system whose mission is to spread your message to the (right) people.

WHAT IS HERMES?

Hermes is a lead generation system, designed to attract & acquire high-quality leads for your core high-ticket product or service.

The premise of Hermes is that “free information” leads (i.e. leads you get from free lead magnets) are a mixed bag.

You can get potentially high-value customers and clients.

But you also get freebie-seekers and tire-kickers that just waste your valuable resources. 

Hermes solves that by presenting an irresistible offer to the right market, but at such a price that it’s an impulse buy for that market (the actual dollar amount varies from market to market, of course.)

That way, you get leads for your core product who not only raised their hand that they’re interested… but they also opened their wallets to prove they’re interested.

WHY DO YOU NEED HERMES?

Aside from eliminating freebie-seekers and tire-kickers from your system, Hermes also helps you deal with another big problem - rising ad costs.

Month after month, ad costs are going up.

Which means your cost per lead is going up.

Which means your cost of acquiring a customer is going up.

Which means your profit is going down.

By presenting an irresistible offer right at the front of the relationship, we cover the ad spend with that revenue - partially or in full.

That means that, thanks to Hermes, you get high-quality leads for your core products and services - virtually at no cost - since the revenue from that front-end offer covers the ad spend. 

Which means that you end up with MORE profit from your core products and services.

How much more, exactly?

Compared to standard lead funnels, Hermes delivers:

• 2x more buyers
• 3x lower cost
• 3x higher revenue
• 3x faster results

Look, we know it may sound unbelievable...

But the numbers prove it.

WHO IS HERMES FOR?

Hermes is best suited for companies that already have higher-priced products and services - over $1,000.

This is not mandatory, but we’ve found that these types of companies see the best results, the fastest.

Niche or industry you’re in does not matter.

HOW DOES HERMES WORK?

Based on your business and your products, our team of experienced marketers and copywriters creates an irresistible offer for you.

You, being the subject expert, create the actual content of the offer, if needed.

Based on that offer, our team of copywriters, designers, and funnel builders will create the sales materials needed - sales page, email flows, social media ads, etc.

After the launch, the process looks like this:

1. Your target audience sees the ads
2. They see the offer
3. They buy
4. They consume the product
5. They’re put into an email flow that either sells them on your core product, or gets them ready for your sales team to call them - depending on how you sell your core products

WHAT IS THE HERMES DEVELOPMENT PROCESS?

Our process has 4 simple stages:

1. Kickoff Call: this is where we get all the info we need from you regarding your business, your product line, your services, your resources, etc.
2. Defining Project Brief: the Brief is our Constitution - a Holy Document, if you wish. In it, we define everything regarding the project: the problem we’re solving, the irresistible offer, target market, etc. We do not move to the next step until the Brief is approved and agreed upon.
3. Hermes Development: based on the Brief, our team continues with the development of the system.
4. Implementation, Launch, And Transfer: once everything is done, we put the Hermes to work and dial it in to create your SLO and increase your revenue.

Project timeline: Three (3) months from the moment the initial draw is received (see the next section for more details.)

Revisions: Unlimited marketing revisions to reach the SLO, either via first pass or combination of first pass + internal marketing sequence(s). Any ancillary revisions must be related to the facts and figures of the offer and its components, and not on the marketing approach itself. 

HOW MUCH DOES HERMES COST?

What would an infinite ad budget do for your business?

Your leads, email list, and sales would skyrocket, right?

Now what would you reasonably pay for an infinite ad budget?

Right now, you’d have to spend an infinite amount of money to get one…

Which isn’t possible, of course.

But what if your total investment into developing Hermes is nothing?

Let me explain…

We partner with you on a draw – yes, a draw just like a salesperson gets.

And once your offer goes live, we monitor and tweak it to ensure you make every penny of the draw back.

After you’ve made your draw back, we take a cut of the profits generated by Hermes and continue to expand to more channels to increase the money you make.

In this way, you get a profitable partnership - guaranteed.

For more information on the sliding scale of pricing, send us your Partner in Profits response by clicking the button below.